Welcome to Keep What You Earn Co., where strategy meets numbers and your financial future gets a roadmap.
We are strategists first and accountants second.
While typical CPAs focus on compliance, we help you unlock growth.
Our strategy-first approach ensures we’re guiding you towards bigger wins — not just avoiding pitfalls.
KWYE was born out of a desire to provide more than just financial reports. By stepping in as strategic advisors, we empower businesses to grow and scale for a successful exit or cash flowing their lifestyle.
Our mission is to be more than just number crunchers; we’re committed partners invested in your financial success.
Why Clients Choose Us
-
Conversations are transparent and honest. We root for our clients to succeed, which sometimes means challenging their assumptions and pushing them to step outside of their comfort zone.
-
We continuously improve our processes to deliver smarter solutions and better results, ensuring your business stays ahead of the curve.
Working with KWYE Co., you benefit from our insights into other businesses just like you, borrowing from what we see working in other businesses.
-
We safeguard your financial information like it's our own. Our systems, including a fractional CISO, prioritize cybersecurity and confidentiality, giving you peace of mind while sharing your financial details.
-
We do not outsource or offshore our talent. We believe we have a role in cultivating the next generation of accounting and tax experts here in the U.S. and we are not sacrificing quality and control in the name of low cost labor.
Meet the Team
Our service and mission would not be possible without this amazing team of professionals and experts.
-
Erica
Fractional CFO
Erica is a seasoned finance executive with 15+ years of experience using data to drive strategy. She specializes in scaling operations, optimizing cash flow, and building systems for long-term growth. Erica brings a hands-on, solutions-oriented approach to every client.
-
Marie
Accounting Specialist
Marie has over 12 years of experience in accounting and tax services for small business owners as well as a Masters of Accountancy. She is in the process of obtaining an Enrolled Agent designation. Marie loves working alongside clients as a team member and collaborator.
-
Courtney
ADMINISTRATION
Courtney keeps our business running like a machine, infusing kaizen, process improvement, and technology into creating a better customer and employee experience.
-
Jason
OPERATIONS
With over 20 years in business and a successful exit under his belt, Jason brings his sales and management background to KWYE to enhance our level of customer service and operations.
-
Michele
HR
Michele brings years of experience managing people and processes behind some well-known companies like Costco and ShopRite.
-
Amanda
MARKETING
Amanda brings her own entrepreneurial experience to understanding our clients’ needs and making sure more people know about us.
Meet Shannon
I became a CPA because I lost a bet with my dad - seriously!
He taught me about money since I was a kid, and I learned about business by managing a McDonald's by age 16. I learned these concepts when I was young and teach them so that you can understand them too.
I worked in Big Four accounting and corporate finance departments for 15+ years, serving Fortune 50 bottom lines, so I decided to take what I learned and use it to serve the backbone of our economy - small businesses!
My goal is to translate what your numbers are trying to tell you and bust the myth that all accountants are boring and lack personality.
Want to join the team?
We are always looking for talented pros to join us!
A Big Part of our Why
We believe to our core that financial education is not a privilege but something everyone is entitled to. That is why we partner with JUNIOR ACHIEVEMENT to help further this mission.
We donate a portion of CFO client fees every single month to this organization and we volunteer regularly.
Junior Achievement provides financial and business education programs to students from elementary through high school, using practical examples and real life scenarios.
Please explore their site for ways to donate and volunteer for your local chapter!
We are honored to sponsor Girls Positivity Club, a nonprofit dedicated to empowering young girls by providing the tools they need to build confidence, develop leadership skills, and find a supportive community.
Through our sponsorship of one girl per client, girls will have access to an 8-week program where they’ll participate in hands-on activities designed to boost self-esteem, teach problem-solving, and encourage teamwork.
Each girl will benefit from mentorship and guidance, helping her gain the confidence to express herself, take on new challenges, and lead by example in her school and community. By sponsoring these programs, we are directly investing in the future leaders of tomorrow—helping young girls believe in their potential, build resilience, and embrace their role as positive changemakers.
Our Philosophy
We believe financial success isn’t just about numbers — it’s about CLARITY and EMPOWERMENT.
Financial strain clouds decisions, but clarity creates confidence. By guiding you to better understand your finances, we empower you to make decisions that align with your values, goals, and vision for success.
Ready to unlock your business’s full potential?